Designed with the buyer’s reviewers in mind.
We have spent decades on the buyer’s side of the table — as the engineers and underwriters who review products like yours.
For companies building equipment, software, and services for renewable energy, from concept through market. We bring that reviewer’s experience to your product from the start.
What we do
Where the opportunity actually is, and an honest read on what it would take to win. Most engagements start here.
Structured interviews with the people who will use the product and the people who will vet it.
Concepts tested against what the market will accept, narrowing to the ones worth building.
MRD and PRD: who buys, why, and the features, acceptance criteria, and scope boundaries that follow.
Building and iterating, with the protocols and technical documentation that support a product claim.
A model of what the product is worth to a customer that holds up when someone technical works through it.
Positioning, messaging, collateral, and press, timed to the industry calendar that matters.
Pricing
Where most engagements open, before scope is set. Same team on your account, month to month, cancel any time.
Continuing work runs on the same block. Success fees apply on product launches, and hybrid and advisory structures are available. Full fee schedule →
Start with a call at no charge. Book one →